Summary:
Azores Detail is a company specializing in high-quality automotive products, focusing on car interior treatment and preservation. Its products include glass cleaners, wheel cleaners, leather conditioners, among others. As part of this project, I was tasked with creating a logo that reflected the company’s identity, meeting the client’s specifications, which included the inclusion of the iconic Mercedes-Benz 300 SL and a black and burgundy color palette.
Design Process:
For the design of the Azores Detail logo, I sought to integrate distinctive elements that reflected both the company’s identity and the client’s preferences. Inspired by the flag of the Azores, where the company is located, I integrated the image of a Mercedes-Benz 300 SL to represent the wings of an eagle, a symbol present on the flag. The open doors of the car were skillfully incorporated to evoke a sense of freedom and movement. The black and burgundy colors were chosen to convey elegance and sophistication. The logo letters were drawn with inspiration from the fonts used in the metallic letters of car brands, adding a touch of authenticity and familiarity to the design.
Tools Used:
The logo was created using Adobe Illustrator, a versatile tool for vector design that allowed for precise and detailed execution of the project.
Results and Impact:
The final logo of Azores Detail successfully captured the essence of the company, combining elements from the Azores flag, the client’s passion for the Mercedes-Benz 300 SL, and an elegant and sophisticated aesthetic. It will serve as a distinctive visual representation of the brand, helping to promote recognition and the company’s identity within the automotive market.
Project Info
- Client:Azores Detail
- Categories:Branding
- Tags:Branding, Design, Logo
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